In-Store Branding
TUI and H Squared’s creative team have worked closely to design, prototype and manufacture TUI’s new in-store branding displays. Following production, the branding bays have been rolled out to over 380+ UK Stores. The aim of these branding bays is help to show clear categorisation of product ranges for the two key brands in store – Thomson and First Choice.
The clear and identifiable branding has aided the customer retail experience and staff are also extremely pleased with the ease of use, helping customers navigate to the right brochure selection.
Interactive Windows
This window installation was implemented into all First Choice Superstore windows and was intended to bring the excitement and energy of a family holiday straight to the front of a store. We created a busy, active environment that combined climbing ropes, a REAL waterfall and ship sails. All great fun !