In recent years, there have been countless new developments within the retail industry and consequently with so much choice, it can be very difficult to know which ones will work for your store. From interactive displays to touch screen technology, in-store trials give retailers the opportunity to test out new ideas on their customer base to see if it is a viable option for further investment. As a retail design agency, H Squared understand what works in different retail settings and have a wealth of experience in organising and developing in-store trials.
Whether it is a new product or interactive display system, any major addition to a retail store needs to be trialled before it is installed in full-scale. H Squared can guide you through the steps of an in-store trial, from deciding on how many of each item to trial through to a full-scale roll-out. We will carefully monitor the data that the trial produces, helping you analyse whether or not this option is an operable investment, as well as working with you in order to make any changes along the way to ensure your project is as successful as possible. The data that in-store trials produce is not only useful for highlighting how effective a trial has been, but can additionally provide essential information on how the installation is being used by visitors. Therefore the data gives further insight into the trial’s benefits, and can be used to suggest further improvements.
H Squared is a creative retail design agency that is constantly taking on new challenges. We strive to think outside the box to help our clients bring new and exciting ideas to the high street, because these new ideas and developments are invaluable to retail success, we understand they need to be trialled before they are rolled out nationally. If you’re business is considering trialling a new product or technology, get in touch with us today and let us help you provide the best possible shopping experience for your customers.
