To coincide with the launch of their #JoggJeans campaign we were asked by Diesel to design
& produce a unit to be situated in their Denim area in-store and showcase the new viral video.
We had to work to a fast approaching launch date, which lead to a rapid “design to reality”
process. From initial concept through to Installations of the unit in the UK took just 15 days.
The unit combines a large format screen with media player and remote 4G device - allowing for
future content to be remotely managed via our servers and uploaded to the players in-store.
All of the technology & hardware is accessed via a lockable hatch at the back of this mobile
display, which is fixed to lockable castors for staff to position in the ideal location in-store.
The #JoggJeans Campaign
The slick, viral content sent out with the store displays plays an ‘A to Z of Dance’
…with such styles as the Rumba and even the Pole, we highly recommend giving it a watch,
click on the image above or see it for yourself in Diesel stores throughout the UK !
