We all know that retail design impacts everything about a store. It defines a stores value, style, what message it wishes to convey and most importantly, what its products are. With competition between shops on the High Street, as well as the power of e-commerce giants, H Squared reveal to you here how creative retail … Continued
Creative Retail Design – Using Colour Correctly
It’s a no-brainer that creative retail design involves careful consideration of which colours are selected and used in all design elements. In order to attract customers, store owners need to consider how their colour choices affect the behaviour of their customers and their comfort levels in store. Read on to discover how to work creative … Continued
Simplify Christmas Shopping – Interactive Touch Screen Displays
For many, Christmas shopping is not the most enjoyable experience. We still have to go about our daily lives with the added pressure of making sure everybody’s presents are bought and wrapped in time for Christmas day. Perhaps the most stressful part is the amount of time it takes. Battling with huge crowds of people … Continued
H Squared’s Favourite Christmas Window Displays of 2013
It’s the time of year again when the big department stores pull out all the stops to have the best Christmas window displays on the high street. Christmas shopping can be a stressful experience for even the most hardened shopper, so it’s important that retail stores keep their customers feeling festive with some magical displays … Continued
How to Steer Clear of Easy Mistakes in your Creative Retail Design
Unique and creative retail design is a key tool in making sales – but by making simple mistakes in your retail design can have quite the opposite effect. Read on to find out how you can avoid making these errors in your store. Dim Lighting Customers navigate towards light areas of the store where they … Continued
John Lewis – Grand Designs Exhibition
As a retail design agency. we know how to deliver projects within an extremely tight timeline and to a strict schedule. This is exactly the case within our recent work to design & build a showcase exhibition space for John Lewis at their site within Grand Designs LIVE! 2014. Design, Development, Deliver . . . We worked … Continued
Interactive Brands – The Future of the High Street
With the increasing importance of technology in our daily lives, the future of the high street is set to change in order for it to stay relevant. With online stores proving to be tough competition for the high street, stores need to make sure that they are ahead of the game with the latest interactive … Continued
‘Tis the Season… to Sell! Is Your In-Store Retail Design Up to Scratch?
‘Tis the season to be jolly! - ‘Tis the season to sell lots of products in store we say! It's the most important season in the world of in-store retail design! For some major retailers, this Christmas could make or break them. The High Street in the UK and Europe has been changing over the past three … Continued
The Rewards of Working With a Transformational Retail Design Agency #ProjectUpgrade
On Thursday 19thth September, the retail design team at H Squared travelled down to London for a special event in collaboration with Phones 4u. As we have previously worked with Phones 4u, they knew that the creativity and expertise we bring to a project meant that we were the right retail design agency for this … Continued
5 Retail Design Horror Stories
Retail design on the British high street might have turned to the dark side this week, but your shop should not be mistaken for a haunted house all year round. Read on to unearth the horrors of the deadly sins of retail design… Changing Rooms In many fashion stores, the changing rooms are where customers … Continued